Proceedings from the

72nd Annual Convention
The Association for Business Communication

October 10-12, 2007

Washington, D.C.

Influence and Responsibility:  Expanding Roles, Relationships, Requirements

Editor: Catherine Nickerson

 

        Click on the name of an article to download a PDF version

On-Line Communication

1. Electronic Portfolios: For Assessment and Job Search
   Charlotte Brammer, Department of Communication Studies, Samford University
2. Web Conferencing as a Corporate Communication Tool
   Donna R. Everett, Morehead State University
3. Podcasting Business Learning: Addressing the New Learning Styles for
   Generation Y
   Stevina Evuleocha and Steve Ugbah, California State University
4. New Course Management System Enhances Academic Communications: How Technology Advances the Classroom Experience, The Case of the University of Puerto Rico, Río Piedras Campus
   Ivelisse Hernández and Yamil Kaba, University of Puerto Rico
5. Using Semiotic Analysis to Determine Effectiveness of Internet Marketing
   Geraldine E. Hynes, Sam Houston State University and Marius Janson, University of Missouri-St. Louis
6. Reviewer Bias and Credibility in Online Reviews
   Jo Mackiewicz, Illinois Institute of Technology

Business Communication Pedagogy

7. Using Project-Based Learning to Connect Theory to Practice in Teaching Accounting Communication
   Helen Anderson-Cruz and Gretchen N. Vik, San Diego State University
8. Collaborative Writing, Document Cycling, and Gatekeeping in a Fortune 500 Company: A Case Study and its Implications for Business Communication Instructors
   Sam H. DeKay, St. John’s University and The Bank of New York Mellon Corporation
9. Management Ethics and the Triangle Shirtwaist Fire
   Marilyn A. Dyrud, Oregon Institute of Technology
10. Documentation Methods for AACSB Learning Assurances
    Lisa E. Gueldenzoph, North Carolina A&T State University
11. Assurance of Learning: Implementing a Uniform Assessment Process
    Across Multiple Sections of a Managerial Communication Course
    Gary May and Michael Tidwell, Clayton State University
12. Communicating with the Press Release: Teaching Undergraduates the Basics
    Janet Mizrahi, University of California, Santa Barbara
13. A Rhetorical Tool and a Link to Composition: The Appeals of Narrative in Professional Writing Pedagogy
    Dirk Remley, Kent State University
14. What First-Year Composition Textbooks are Beginning to Say about Writing in Business
    Donald C. Samson, Jr., Radford University
15. The Impact of EQ Training on Collaborative Professional Writing
    Lucia S. Sigmar, Tab W. Cooper, Geraldine E. Hynes and Kathy L. Hill, Sam Houston State University
16. Walking the Talk: Working on a Faculty Interdisciplinary Team to Develop Internet Workspaces for Student Project Teams
    Kathleen Vance, British Columbia Institute of Technology
17. Creating Significant Learning Experiences in the Business Communication Classroom
    Robyn C. Walker, Marshall School of Business, University of Southern California

Rhetoric and Discourse

18. FEMA and DHS’s Response to Hurricane Katrina through the Lens of Structuration Theory
    Anish Dave, Iowa State University
19. UNspeak in Tsunami Recovery Reports
    Manique Gunesekera, Nanyang Business School, Singapore
20. The Rhetoric of 9/11 and Federal Personnel Management Reform:  An  Analysis of Metaphor, Presidential Rhetoric, and Public Administration Policymaking  
    Cynthia L. King, Naval Postgraduate School
21. Collaborative Crisis Communication in Rural Settings: A Public Information Case Study
    Mark A. McKnight, University of Southern Indiana, and Jodi L. Wilson-McKnight, Egyptian Public & Mental Health Department
22. CSR Communication: A SME-oriented Approach
    Anne Ellerup Nielsen and Christa Thomsen, Aarhus School of Business, University of Aarhus
23. Rhetorical Leadership in Communicating Change in Business Environments: The Case of the AirTran vs. Midwest Airlines Takeover Struggle
    Kathryn M. Olson, University of Wisconsin – Milwaukee
24. Uncertainties and Resistance to Change                                              Ivana Modena, Webster University
25. Communication Strategies for Implementing Organizational Change   Travis L. Russ, Fordham University
26. A Transformative Typology of Pragmatic and Ethical Responses to Common Corporate Crises: Interaction of Rhetorical Strategies, Situational Contingencies, and Influential Stakeholders                                  J. D. Wallace, Lubbock Christian University, Denise P. Ferguson, Indiana Wesleyan University, and Robert C. Chandler, Pepperdine University

Diversity, Ethics and Etiquette

27. Business Etiquette: New Day, New Time
    Carolyn Ashe and Chynette Nealy, University of Houston-Downtown
28. Gender Differences in Employees’ and Students’ Knowledge of Office Politics
    Catherine G. Green, and Lillian H. Chaney, The University of Memphis
29. Sports Etiquette
    Jeanette S. Martin, University of Mississippi, and Lillian H. Chaney, The University of Memphis
30. Word Power: Implications for Minority Managerial Candidates
    Chynette Nealy and Carolyn Ashe, University of Houston-Downtown
31. Promoting Ethical Practices within Institutions of Higher Education
    Mary Anne Weegar, National University

Cross-Cultural Communication

32. Identity and Cross-Cultural Communication
    Maurizio Gotti, Università di Bergamo
33. Some Philosophical Underpinnings for Communication: Western and Eastern Foundations as seen in Commonplace Principles
    Herbert Hildebrandt, Ross School of Business, University of Michigan, and Yunxia Zhu,UQ Business School, University of Queensland
34. Overcoming barriers in developing conversation skills: A pedagogical perspective
    Meena Lochana Inguva, Sultan Qaboos University, Muscat

The content appearing in these Proceedings is the work of individual scholars and does not necessarily reflect the views, opinions, or practices of the Association for Business Communication and is distributed for conference discussion purposes only.

Proceedings Reviewers

Shailja Agarwal, Jaipuria Institute of Management, Lucknow
Helen Anderson-Cruz, San Diego State University
Maria Angeli, Cyprus College of Higher Education
Carolyn Ashe, University of Houston-Downtown
Charlotte Brammer, Samford University

Robert C. Chandler, Pepperdine University
Anish Dave, Iowa State University
Sam H. DeKay, St. John's University & The Bank of New York Mellon Corporation
Marilyn A. Dyrud, Oregon Institute of Technology
Donna R. Everett, Morehead State University
Stevina Evuleocha, CSU East Bay
Claire Ferraris, Western Oregon University
Maurizio Gotti, Universita' di Bergamo
Catherine G. Green, University of Memphis
Manique Gunesekera, Nanyang Business School,  Singapore
Geraldine E. Hynes, Sam Houston State University
Meena Lochana Inguva, Sultan Qaboos University
Anne Kankaanranta, Helsinki School of Economics
Cynthia L. King, Naval Postgraduate School
Judith Kolb, Pennsylvania State University
Jo Mackiewicz, Illinois Institute of Technology
Jeanette S. Martin, University of Mississippi
Gary May, Clayton State University
Mark A. McKnight, University of Southern Indiana
Ivana Modena, University of Geneva
Chynette Nealy, University of Houston-Downtown
Anne Ellerup Nielsen, Aarhus School of Business, University of Aarhus
Kathryn M. Olson, University of Wisconsin-Milwaukee
Brigitte Planken, Radboud University Nijmegen
Dirk Remley, Kent State University
Travis L. Russ, Fordham University
Naveen Safia, Sultan Qaboos University
Lucia S. Sigmar, Sam Houston State University
Leanne Smith, Lipscomb University
Christa Thomsen, Aarhus School of Business, University of Aarhus
Kathleen Vance,  British Columbia Institute of Technology
Gretchen N. Vik, San Diego State University
Robyn C. Walker, University of Southern California
J. D. Wallace, Lubbock Christian University
Yunxia Zhu, Univresity of Queensland

©2007, The Association for Business Communication